超速變革
von John P. Kotter
- Veröffentlichungsdatum: 2015-05-25
- Genre: Business und Finanzen
Beschreibung
★《strategy+business magazine》、《Inc.》選為年度最佳商管書、年度最佳領導著作
★《彭博商業周刊》譽為全球十大管理大師
★《金融時報》尊為商業界最受歡迎的變革大師
眾所期待的創新營運策略 變革大師 約翰‧科特最新力作
七成以上的公司在進行大規模的一次性變革時都失敗,
一開始成功達成目標的更不到五%
面對快速變化,企業啟動變革卻總不夠快、不夠有效,經常跌回原點。
為什麼這種情況一再上演?
究竟如何趕在變化前,成功因應環境挑戰、降低失敗風險?
科特提出企業營運的快思X慢想,必須建立「雙營運系統」,
既不用砍掉重練,又能夠將變革急迫感轉換為行動,
這是在不停斷裂的時代持續成功的關鍵!
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超速變革
John P. Kotter
